In the News
View Annie Sloan Unfolded press releases.
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Country Living Magazine
May 2012
A yard sale supplied this set of chairs; an additional $34.95 (for a quart of Annie Sloan paint in Paris Gray) gave them polish. (anniesloanunfolded.com for stores) Read More
Cottage Style
Summer 2012
Crackle Console - Rehab an old table with French flair (excerpted from Creating the French Look by Annie Sloan)
Crackle varnish is a technique that copies the look of old varnish that, over time, has cracked like the surface of an old master painting. Today, we see this crackling… Read More
Fine Wood Working
June 2012
FINISHING: Enliven Your Furniture with a New Kind of Paint
Annie Sloan, a well-known decorative painter in England, has been selling her "chalk" paint since the early 1990s. This water-based paint is mixed with calcium carbonate (chalk) and is similar to milk paint, in that it is low-VOC and… Read More
House and Home
February 2012
NEW & NOW: From the World of Design
#3 CHALK IT UP Available in 24 beautiful colours, this must-have chalk paint creates the perfect, smooth matte finish. Use it to paint out floors and furniture for that timeless Scandinavian style.
Read More
Decorating Shortcuts
2011
BEFORE & AFTER: Create Furniture Effects That Look Like a Million Dollars for the Cost of a Few Pots of Paint (excerpted from Quick & Easy Paint Transformations by Annie Sloan)
This chest goes from drab to dramatic with pretty aqua paint. Remove drawer hardware and sand… Read More
Denver Post
April 2012
Design Maven Annie Sloan on Paint, Color, Clyfford Still
Here's the question paint professionals must surely answer a dozen or more times a day: "Do I have to prime first?"
The answer, in most cases, is yes. But if you're talking about Annie Sloan… Read More
Old House Journal
May 2012
CHALK IT UP
It can sometimes be difficult to find finishes that are both eco-friendly and historic, but chalk paint delivers on both counts. Created by British painting guru Annie Sloan (and newly available in the U.S.), the low-VOC paitn is formulated to adhere to almost any… Read More
Traditional Home
April 2012
Nicknamed "the girls' paint" because it's so easy to use (no priming or sanding required), Chalk Paint by author and paint expert Annie Sloan is the perfect all-purpose paint for projects both large (house exteriors) and small (antiquing furniture); $34.95 a quart. (anniesloanunfolded.com/retailers) Read More
Vintage Style
Summer 2012
STYLE NOTES:
For paint that goes on old furniture like butter, try Annie Sloan chalk paints. Available in a delicious palette of vivid hues, the paint requires no sanding or priming, dries quickly, and it easy to distress. Read More
Women’s Day
April 2012
EASY DECORATING
Stripped "Runner"
A pattern of painted lines creates the look of a colorful, vibrant runner down the crisp white stair. For this look, practice your design on posterboard until you get the right mix; lines of different widths, in tonal hues (like the ones… Read More
Examiner.com
October 16, 2012
Just in time for the holidays, decorative painting expert Annie Sloan is inspiring home décor aficionados even further by introducing The Annie Sloan Work Book, designed by Sloan "for your color and paint ideas and inspiration."
Home décor enthusiasts in the U.S. and Canada have been learning… Read More
Chicago Tribune
April 13, 2013
When an old piece of furniture needs a breath of new life — or a new piece of furniture cries for the grace of age — a few cans of paint can make a world of difference.
If distressing sounds stressful, relax. It's easier than you think.… Read More
BC Home & Garden
April 2013
Chalk Paint® decorative paint by Annie Sloan makes an appearance in BC Home & Garden magazine as an Editor Pick! Read More
NOLA Gambit
April 2013
Lisa Rickert talks Chalk Paint® decorative paint by Annie Sloan and refinishing furniture with the New Orleans Gambit.
If you want to go straight for the good stuff, head to pages 16 & 17! Read More
Your Home & Lifestyle
February 2013
Many of us have discolored hand-me-down pieces with peeling veneers or worn-out varnish that are sitting in the basement or garage, Wilson says,. "Why not turn these sad, lost items into something useful and personal?" she asks. "Paint is a low-cost, easy way to make an old piece new again."… Read More
Examiner.com
January 24, 2013
We thought Annie Sloan was just about paint—and a very specific paint, chalk paint! But Annie also shows more of her creativity with the Annie Sloan Work Book.
This isn’t text or copy on how to paint, it isn’t even permission on allowing yourself to paint and,… Read More
Vintage Style
Spring 2013
Annie Sloan, the brilliant decorative painter behind the phenomenon of Chalk Paint®, inspires us further with “The Annie Sloan Work Book,” featuring her whimsical hand-drawn illustrations and helpful tips. Blank pages encourage us to paint in the book, try new color combos, and sketch our own ideas, while pockets provide… Read More
Home & Remodeling Show
January 2013
Chalk Paint® decorative paint by Annie Sloan was listed as a "Hot New Product" at this year's Home & Remodeling Show. Read More
Do It Yourself Magazine
Spring 2013
Do It Yourself magazine, a Better Homes & Gardens publication, mentions Chalk Paint® decorative paint by Annie Sloan and Annie Sloan Crackle Varnish (Craqueleur) in a brief article about specialty paints. Read More
Romantic Country
Spring 2013
For the exterior of the piece, pick up Chalk Paint® decorative paint by Annie Sloan (to find a retailer near you, log on to anniesloanunfolded.com). This unique paint requires no prep and comes in a great variety of colors whose finishes can be tailored with her accompanying paste wax. Read More
HGTV Magazine
Fall 2012
Most folks don’t pay much attention to their dining room until they’re about to host a big holiday meal (or meals!). A major overhaul is totally unnecessary, of course, but a few key upgrades can make the space feel appropriately dressed for guests. Baton Rouge, LA, homeowner Lisa Davis Gilly… Read More
Arts & Crafts Homes
Fall 2012
In vivid verdigris, Florence is a newly introduced color from Chalk Paint® decorative paint by Annie Sloan. The low-VOC paint needs no priming or sanding, and produces dramatically different effects when combined with a complementary of waxes. Read More
Luxe
Fall 2012
BRIGHT SPOT - Daring, bold pigments pack a punch and stimulate the senses. Antibes Green fits right in! Read More
Small Kitchens
Fall 2012
Highlights and displays some of the beautiful fabrics from the Annie Sloan Fabric Collection. Read More
Romantic Country
Fall 2012
Instructions on how to do a washed wall finish with Chalk Paint® decorative paint by Annie Sloan. Read More
Vintage Style
Fall 2012
Stenciling wall, furniture, floors, and fabrics is a hot decorating trend. Discover the easy and versatile way to update your home and add some vintage personality with classic and period designs. Read More
Decorating Shortcuts
2012
A favorite product for updating furniture, Chalk Paint® imparts a velvety, matte look that’s still easy to clean. It suits a wide variety of house styles, from shabby chic to eclectic modern, and imparts a soft femininity to every décor. Read More
American Dream Cottages
Summer 2012
While her work and paint products are well known in England, Annie Sloan is a relative newcomer to the U.S. market. Her low-VOC, almost-odorless Chalk Paint® comes in a wide variety of European-inspired colors and can be applied to almost any surface without priming. It dries very quickly, can be… Read More
Country Living
February 2013
Kitchen cabinetry painted with Chalk Paint® decorative paint by Annie Sloan in Paris Grey. Read More
Handy Magazine
January 2013
Handy Magazine features instructions on how to make your own wooden screen. On the finished product, a decorative technique by Annie Sloan was used, as well as Chalk Paint® decorative Paint by Annie Sloan and Soft Wax. Read More
House Beautiful
January 2013
Chalk Paint® decorative paint color, Florence, mentioned in article about Color Painted Furniture. Read More
Old House Interiors
April 2013
In rich Antibes green, this low-VOC Chalk Paint can produce decorative effects on furniture that range from lime wash to old paint. It needs no priming or sanding and works well with a complementary line of wax. Read More
Indulge
January 2, 2013
Lady Butterbug has come to Grapevine. The shop is the fourth opened by Karla Ritchey, the area's only licensed "Stockist" of the much sought-after Annie Sloan Chalk Paint. Sloan's paints redefined the painted furniture market -- and a whole lot more. Trained as a painter in England, the Australian-born artist… Read More
OC Weekly
January 3, 2013
Looking for a piece of statement furniture that looks straight out of an Anthropologie display, but at one-10th the price? A trip to the newly opened Peinture store in Costa Mesa is in your cards. The vintage-furniture store not only sells refurbished shabby-chic pieces, but also puts the creativity in… Read More
Design Oklahoma
Spring 2013
Chalk Paint® decorative paint by Annie Sloan. This water-based product is ready to go out of the can, and no prep is needed – just paint! Annie Sloan is the author of over 23 books on painting techniques, with a new book set to be released in spring, and encourages… Read More
Flea Market Gardens
Spring 2013
Chalk Paint® decorative paint by Annie Sloan makes its way into Flea Market Gardens as a way to repurpose things! Read More
Flea Market Style
Spring 2013
Chalk Paint® decorative paint by Annie Sloan is listed as number 4 on a "Learn to" list featured in Flea Market Style. Read More
Riviera: Orange County
March 2013
When you step into Deborah Cooper-Ramos’ new shop, Peinture (3323 Hyland Ave., Ste. E2, Costa Mesa, 714.427.0660, peinturestore.com), she wants you to be engaged by the art of home décor – or, more specifically, the colors of it. It’s like a paint store, but so much more. The newest addition… Read More
Cottage Style
Summer 2013
Recalling Provence. When country casual courts city chic, the result is ooh-la-la.
“My husband Brent and I built our house,” says Christen Bensten of the Arlington, Virginia, home they share with their three children. “Though we needed room to grow, we also wanted a cozy cottage… Read More
Family Circle
May 2013
Treasure Chest. It’s easy to spiff up a vintage dresser that’s seen better days. My M.O. is two shades of Chalk Paint® and a couple of simple techniques. Read More
French Country Style
Summer 2013
Recipes for Color. Give everyday furniture French flair with a little paint and Annie Sloan’s new “recipe” book.
Chalk, one of the oldest ingredients used to manufacture paint, is making a comeback. A renewed interest in authentic techniques, combined with Chalk Paint’s ability to adhere to just… Read More
Romantic Homes
June 2013
Amy Chalmers had been running her own interior-design business for 25 years when she stumbled upon a secret weapon that inspired her to open a home-décor shop, Maison Décor, in Malden, Massachusetts.
“I wanted to do over my kitchen cabinets, but I didn’t want to go through… Read More
May 2012
A yard sale supplied this set of chairs; an additional $34.95 (for a quart of Annie Sloan paint in Paris Gray) gave them polish. (anniesloanunfolded.com for stores) Read More
Summer 2012
Crackle Console - Rehab an old table with French flair (excerpted from Creating the French Look by Annie Sloan)
Crackle varnish is a technique that copies the look of old varnish that, over time, has cracked like the surface of an old master painting. Today, we see this crackling… Read More
June 2012
FINISHING: Enliven Your Furniture with a New Kind of Paint
Annie Sloan, a well-known decorative painter in England, has been selling her "chalk" paint since the early 1990s. This water-based paint is mixed with calcium carbonate (chalk) and is similar to milk paint, in that it is low-VOC and… Read More
February 2012
NEW & NOW: From the World of Design
#3 CHALK IT UP Available in 24 beautiful colours, this must-have chalk paint creates the perfect, smooth matte finish. Use it to paint out floors and furniture for that timeless Scandinavian style.
Read More
2011
BEFORE & AFTER: Create Furniture Effects That Look Like a Million Dollars for the Cost of a Few Pots of Paint (excerpted from Quick & Easy Paint Transformations by Annie Sloan)
This chest goes from drab to dramatic with pretty aqua paint. Remove drawer hardware and sand… Read More
April 2012
Design Maven Annie Sloan on Paint, Color, Clyfford Still
Here's the question paint professionals must surely answer a dozen or more times a day: "Do I have to prime first?"
The answer, in most cases, is yes. But if you're talking about Annie Sloan… Read More
May 2012
CHALK IT UP
It can sometimes be difficult to find finishes that are both eco-friendly and historic, but chalk paint delivers on both counts. Created by British painting guru Annie Sloan (and newly available in the U.S.), the low-VOC paitn is formulated to adhere to almost any… Read More
April 2012
Nicknamed "the girls' paint" because it's so easy to use (no priming or sanding required), Chalk Paint by author and paint expert Annie Sloan is the perfect all-purpose paint for projects both large (house exteriors) and small (antiquing furniture); $34.95 a quart. (anniesloanunfolded.com/retailers) Read More
Summer 2012
STYLE NOTES:
For paint that goes on old furniture like butter, try Annie Sloan chalk paints. Available in a delicious palette of vivid hues, the paint requires no sanding or priming, dries quickly, and it easy to distress. Read More
April 2012
EASY DECORATING
Stripped "Runner"
A pattern of painted lines creates the look of a colorful, vibrant runner down the crisp white stair. For this look, practice your design on posterboard until you get the right mix; lines of different widths, in tonal hues (like the ones… Read More
October 16, 2012
Just in time for the holidays, decorative painting expert Annie Sloan is inspiring home décor aficionados even further by introducing The Annie Sloan Work Book, designed by Sloan "for your color and paint ideas and inspiration."
Home décor enthusiasts in the U.S. and Canada have been learning… Read More
April 13, 2013
When an old piece of furniture needs a breath of new life — or a new piece of furniture cries for the grace of age — a few cans of paint can make a world of difference.
If distressing sounds stressful, relax. It's easier than you think.… Read More
April 2013
Chalk Paint® decorative paint by Annie Sloan makes an appearance in BC Home & Garden magazine as an Editor Pick! Read More
April 2013
Lisa Rickert talks Chalk Paint® decorative paint by Annie Sloan and refinishing furniture with the New Orleans Gambit.
If you want to go straight for the good stuff, head to pages 16 & 17! Read More
February 2013
Many of us have discolored hand-me-down pieces with peeling veneers or worn-out varnish that are sitting in the basement or garage, Wilson says,. "Why not turn these sad, lost items into something useful and personal?" she asks. "Paint is a low-cost, easy way to make an old piece new again."… Read More
January 24, 2013
We thought Annie Sloan was just about paint—and a very specific paint, chalk paint! But Annie also shows more of her creativity with the Annie Sloan Work Book.
This isn’t text or copy on how to paint, it isn’t even permission on allowing yourself to paint and,… Read More
Spring 2013
Annie Sloan, the brilliant decorative painter behind the phenomenon of Chalk Paint®, inspires us further with “The Annie Sloan Work Book,” featuring her whimsical hand-drawn illustrations and helpful tips. Blank pages encourage us to paint in the book, try new color combos, and sketch our own ideas, while pockets provide… Read More
January 2013
Chalk Paint® decorative paint by Annie Sloan was listed as a "Hot New Product" at this year's Home & Remodeling Show. Read More
Spring 2013
Do It Yourself magazine, a Better Homes & Gardens publication, mentions Chalk Paint® decorative paint by Annie Sloan and Annie Sloan Crackle Varnish (Craqueleur) in a brief article about specialty paints. Read More
Spring 2013
For the exterior of the piece, pick up Chalk Paint® decorative paint by Annie Sloan (to find a retailer near you, log on to anniesloanunfolded.com). This unique paint requires no prep and comes in a great variety of colors whose finishes can be tailored with her accompanying paste wax. Read More
Fall 2012
Most folks don’t pay much attention to their dining room until they’re about to host a big holiday meal (or meals!). A major overhaul is totally unnecessary, of course, but a few key upgrades can make the space feel appropriately dressed for guests. Baton Rouge, LA, homeowner Lisa Davis Gilly… Read More
Fall 2012
In vivid verdigris, Florence is a newly introduced color from Chalk Paint® decorative paint by Annie Sloan. The low-VOC paint needs no priming or sanding, and produces dramatically different effects when combined with a complementary of waxes. Read More
Fall 2012
BRIGHT SPOT - Daring, bold pigments pack a punch and stimulate the senses. Antibes Green fits right in! Read More
Fall 2012
Highlights and displays some of the beautiful fabrics from the Annie Sloan Fabric Collection. Read More
Fall 2012
Instructions on how to do a washed wall finish with Chalk Paint® decorative paint by Annie Sloan. Read More
Fall 2012
Stenciling wall, furniture, floors, and fabrics is a hot decorating trend. Discover the easy and versatile way to update your home and add some vintage personality with classic and period designs. Read More
2012
A favorite product for updating furniture, Chalk Paint® imparts a velvety, matte look that’s still easy to clean. It suits a wide variety of house styles, from shabby chic to eclectic modern, and imparts a soft femininity to every décor. Read More
Summer 2012
While her work and paint products are well known in England, Annie Sloan is a relative newcomer to the U.S. market. Her low-VOC, almost-odorless Chalk Paint® comes in a wide variety of European-inspired colors and can be applied to almost any surface without priming. It dries very quickly, can be… Read More
February 2013
Kitchen cabinetry painted with Chalk Paint® decorative paint by Annie Sloan in Paris Grey. Read More
January 2013
Handy Magazine features instructions on how to make your own wooden screen. On the finished product, a decorative technique by Annie Sloan was used, as well as Chalk Paint® decorative Paint by Annie Sloan and Soft Wax. Read More
January 2013
Chalk Paint® decorative paint color, Florence, mentioned in article about Color Painted Furniture. Read More
April 2013
In rich Antibes green, this low-VOC Chalk Paint can produce decorative effects on furniture that range from lime wash to old paint. It needs no priming or sanding and works well with a complementary line of wax. Read More
January 2, 2013
Lady Butterbug has come to Grapevine. The shop is the fourth opened by Karla Ritchey, the area's only licensed "Stockist" of the much sought-after Annie Sloan Chalk Paint. Sloan's paints redefined the painted furniture market -- and a whole lot more. Trained as a painter in England, the Australian-born artist… Read More
January 3, 2013
Looking for a piece of statement furniture that looks straight out of an Anthropologie display, but at one-10th the price? A trip to the newly opened Peinture store in Costa Mesa is in your cards. The vintage-furniture store not only sells refurbished shabby-chic pieces, but also puts the creativity in… Read More
Spring 2013
Chalk Paint® decorative paint by Annie Sloan. This water-based product is ready to go out of the can, and no prep is needed – just paint! Annie Sloan is the author of over 23 books on painting techniques, with a new book set to be released in spring, and encourages… Read More
Spring 2013
Chalk Paint® decorative paint by Annie Sloan makes its way into Flea Market Gardens as a way to repurpose things! Read More
Spring 2013
Chalk Paint® decorative paint by Annie Sloan is listed as number 4 on a "Learn to" list featured in Flea Market Style. Read More
March 2013
When you step into Deborah Cooper-Ramos’ new shop, Peinture (3323 Hyland Ave., Ste. E2, Costa Mesa, 714.427.0660, peinturestore.com), she wants you to be engaged by the art of home décor – or, more specifically, the colors of it. It’s like a paint store, but so much more. The newest addition… Read More
Summer 2013
Recalling Provence. When country casual courts city chic, the result is ooh-la-la.
“My husband Brent and I built our house,” says Christen Bensten of the Arlington, Virginia, home they share with their three children. “Though we needed room to grow, we also wanted a cozy cottage… Read More
May 2013
Treasure Chest. It’s easy to spiff up a vintage dresser that’s seen better days. My M.O. is two shades of Chalk Paint® and a couple of simple techniques. Read More
Summer 2013
Recipes for Color. Give everyday furniture French flair with a little paint and Annie Sloan’s new “recipe” book.
Chalk, one of the oldest ingredients used to manufacture paint, is making a comeback. A renewed interest in authentic techniques, combined with Chalk Paint’s ability to adhere to just… Read More
June 2013
Amy Chalmers had been running her own interior-design business for 25 years when she stumbled upon a secret weapon that inspired her to open a home-décor shop, Maison Décor, in Malden, Massachusetts.
“I wanted to do over my kitchen cabinets, but I didn’t want to go through… Read More
Press Releases
Dec 3, 2012
Annie Sloan – one of the world’s most respected experts in decorative painting – 2012 American Workshop Tour in March and April
Author of 23 books, with sales of two million worldwide, and creator of the original and unique Annie Sloan Chalk Paint and Soft Waxes
… Read More
Dec 3, 2012
Created to partner Chalk Paint™, the wax comes in clear or dark (antique) and can be mixed with Chalk Paint™ for unique finishes.
Discovering how easy it is to use Chalk Paint™ decorative paint is only one part of the fun in rescuing old furniture, cabinets,… Read More
Nov 30, 2012
CHALK PAINT™ decorative paint from England – NOW HERE and MADE IN THE USA - in 30 mixable colors, from pale to bright
No prep needed for a new look for furniture, cabinets, floors and walls
Annie Sloan revolutionized the world of painted furniture when she… Read More
Oct 31, 2012
ANNIE SLOAN’S WORK BOOK – ‘For your color & paint ideas & inspiration’ : Interactive notebook with accompanying Pinterest boards for home décor fans
Features Annie’s illustrations, personal tips, note pages, pockets, elasticated tie-closure - Launch date: November 30th, 2012
(New Orleans, LA, October 31st,… Read More
Oct 23, 2012
ANNIE SLOAN FABRIC COLLECTION
launching in the USA and Canada in October
(NEW ORLEANS, LA. October 23rd, 2012). This fall, Annie Sloan Unfolded (www.anniesloanunfolded.com), the North American distributor for Chalk Paint™ and other Annie Sloan products, launches the Annie Sloan Fabric collection. Like the paint… Read More
Oct 5, 2012
October is breast cancer awareness month: a great time to buy Chalk Paint™ in ‘Antoinette’ as Annie Sloan Unfolded continues to donate $1 per can sold to the cause.
(New Orleans, LA. October 5th 2012). As October is ‘Breast Cancer Awareness month’ in the USA – the… Read More
Sep 12, 2012
ANNIE SLOAN UNFOLDED AND CHALK PAINT™, GOLD SPONSOR/LEAD PARTNER FOR ‘JUNK BONANZA’
Daily demonstrations will show how the DIYers favorite, Chalk Paint decorative paint, transforms old, uncared for furniture and décor pieces into items to cherish – with no sanding or priming
(Shakopee, MN, September… Read More
Jun 22, 2012
ANNIE SLOAN INTRODUCES ‘FLORENCE’ – THE NEW PAINT COLOR FROM CHALK PAINT™ DECORATIVE PAINT
The latest color in the Chalk Paint line is a jewel shade of green with a hint of blue
(New Orleans, LA, June 22nd, 2012). Leading decorative paint expert and author, Annie… Read More
May 11, 2012
Annie Sloan pure bristle paint brushes from Italy with unique oval shape – density and flexibility make them the perfect painting partner for her Chalk Paint™ brand decorative paint
(New Orleans, LA. May 11th, 2012). Finding the perfect brush – whether it’s for painting furniture, walls, cabinets,… Read More
Mar 5, 2012
New from Annie Sloan: ‘Craqueleur’ – a unique crackle varnish finish - the varnish crackles, not the paint
(New Orleans, LA – March 5th, 2012). The newest product from British paint technique author and expert, Annie Sloan, has just been launched in the USA. Called ‘Craqueleur’, the… Read More
Feb 1, 2012
ANNIE SLOAN LACQUER - NOW AVAILABLE IN THE USA
Robust, clear matte seal - great for sealing floors after painting with Chalk Paint™
(February 1st, 2012: New Orleans, LA). Annie Sloan Lacquer is now available in the USA. (www.anniesloanunfolded.com). The lacquer is a matt, water-based… Read More
Oct 6, 2011
(New Orleans, LA. October 6th, 2011). Annie Sloan revolutionized the world of painted furniture when she introduced her specially formulated Annie Sloan Chalk Paint some years ago, at her store in Oxford, England. She is the author of more than 20 books on painting techniques (two million sales worldwide), including… Read More
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Media Information
Melissa Riche PR
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